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LA ESSENCIA
“We are here to join the heaven and the earth. Although sometimes we forget it, we are all spirit and matter, we need a bridge that unites them inside us. Beyond religions and beliefs there have always been figures who have fulfilled this mission, for us, the angels. There are angels among us and in times where hope is scarce, lets fly with them”
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With the fashion show at the Major Temple of
Cuernavaca, Yezael presents, after a year of work,
not only a collection but a definitive manifesto of its
essence.
In a completely changing planet, overwhelmed by
Marketing and Consumerism, YEZAEL Team has
worked to redefine the sense of the Brand into the
fashion system.
We live in a society where we don’t feel protected
anymore and it is right to look forward to alternative
solutions: in this perspective, borns a long path to
transform the glamorous aesthetics of the brand
into a functional and reference project for those
who are looking for a dress that goes beyond the
appearance.
Clothes designed to reject negative vibrations and
to enhance one's energy, through the symbol of
Yezael, the angel of match and union.
Angels who protect our backs, who join heaven and
earth to connect us to our most spiritual, eternal
and invincible part.
Clothes born to give strength: the desire to create
something that goes beyond the status symbols of
economic wealth in favor of an awakening of
conscience that aims at personal and collective
well-being.
So in Cuernavaca angels were seen descending
from heaven .. a long pyramidal stairway built in
front of the Aztec Temple of the city. Mexico is
historically one of the most popular spiritual centers
in the world and so Angelo Cruciani has chosen
this place to clearly give a signal of transformation
of the brand essence.
Not a trend, but a choice, work to develop the
people vitality, to make them feel stronger and
connected to the universe. Covering themselves
with angels, not in religious form but as a
connection energy of the universe.
Jacquard angels, embroidered, printed, in metal
and crystal, angels everywhere, as barriers and as
amulets at the service of those who choose them.
Angelo Cruciani has finally brought together his
multiple life paths as an artist, activist and designer:
his flashmobs, urban installations and street art
now more than ever breathe in unison the Yezael
project.
The new concept will soon be presented also in
Milan with a Party in the fashion district during the
Men's Fashion Week at Dantone and in September
with a fashion show that will reveal the second part
of the collection.
#YEZAEL #Cuernavaca #SpiritualFashion #AngeloCruciani #NextInFashion